The Internet of Things may be a Great Thing for Local Marketers

The so-called “Internet of Things” (IoT) is quickly permeating our lives, which is a good thing for local marketers, according...

Report Finds Nearly 10 Million Women-Owned U.S. Businesses

In August, the National Women’s Business Council released its analysis looking at preliminary Census data that revealed that in 2012...

Online Ads, Offline Sales? Bridge the Gap with CRM Software

If you buy pay-per-click (PPC) search engine ads for a local store or services company, you know The Gap: Online...

Survey Says: Businesses Increasing Mobile Marketing Budgets

Duke University’s Fuqua School of Business recently released their biannual CMO survey that showed respondents were prepared to increase their...

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